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Vision, Realized

To use an old cliché, SonSpring is about quality, not quantity. More value is placed on a job well done with a smaller number of clients, rather than sacrificing attention to detail by accepting too many projects. You can rest assured, with the confidence that your website creation or redesign will be handled both meticulously and efficiently. I will work closely with you to ensure that you feel at ease, and invite you into the creative process.


Technically Speaking

Each website is done to exact client specifications. Yours will be built in accordance with guidelines set forth by the World Wide Web Consortium, governing body of best practices and programming standards on the web. Adhering to Web Standards ensures that as web browsers continue to evolve, your site will not be driven by obsolete code, as is the case far too often.

For example: In the past, many websites were driven by table-based layouts and font tags. While this produces acceptable on-screen results, rendering nested tables is slower than with CSS based layout. Tables and font tags also create bloated amounts of code (increasing file-size), and have to be edited on a per-page basis because they are embedded in the actual HTML.

Cascading Style Sheets on the other hand, can be implemented site-wide, producing considerably leaner code while providing the same visual output. Some companies have cut their monthly bandwidth consumption literally in half as a result of switching to CSS based design, drastically reducing costs. I strive to write HTML, CSS and JavaScript with efficiency in mind.


Site Management

Normally clients are encouraged to take over the maintenance of their own sites after the initial design has been created, and training sessions are provided. This is done using a flexible content management system such as Drupal. This works best, because I can move on to helping others, and you will have the necessary skills to keep your site’s content updated regularly. However, depending on additional unforeseen needs, I will decide how much (if at all) to charge.


Caveats

Note: For tips on how to be a client I don’t want to work with: read this list.

Okay now, on to the bottom line. For all projects, a payment schedule is required before site design or development begins. I regret having to do this, but have found that it minimizes operational delays. It also protects against the risk of doing a site design but never receiving payment for it.

When there has already been an initial investment, the process is usually expedited. This helps avoid down-time, where the designer waits on materials and content to be provided by the client. In summary, it is not about the money, but about you taking full ownership of the project.

Too often, people request a site to be done, and expect that meaningful content will somehow magically appear. This of course, is the responsibility of the client, to provide relevant text and pictures to accompany the design. During this process, I create the container, and you supply the substance.

If you have need of copywriting assistance, I know of several talented individuals in the industry who can be brought on to supplement the content you might already have available. Please be aware that hiring a third party copywriter will need to be factored into the overall project budget.


If you have read this far, you are a very patient person. For further info about how SonSpring can be of assistance to you, just email via the contact page.